Drive Entertainment and Communications Services Revenues
As an entertainment and communications device, the
Apple iPhone and its integrated applications are radically changing mobile
consumer behavior, with increased content downloading and longer mobile Internet
sessions. As a result, the iPhone is influencing mobile operator requirements
for network capacity upgrades and increased service control capabilities.
Cisco IP NGN Difference
The Cisco Service Exchange Framework (SEF) provides
mobile operators with the capability and scalability to generate revenue from
and control usage of mobile data and content services for the Apple iPhone
and other smartphones. With Cisco SEF and the Cisco
Content Billing solution, mobile operators can increase the average revenue per user through
differentiated billing of iPhone applications such as Safari Web browsing,
YouTube on iPhone, iPhone content downloads, and more.
Vendors
Openet
Openet’s scalable charging and mediation platform interworks with Cisco
SEF to help operators offer customer-driven billing models. Openet is a Cisco
Technology Developer Partner.
Cisco IP NGN Solution
Cisco Content Billing for Mobile Operators
Helps to enable content-based billing, subscriber access control, and account balance enforcement for iPhone and other mobile applications.
Cisco Content Filtering Solution
Comprehensive solution for mobile content filtering and control for iPhone and other mobile applications, based on the preferences of users, parents, or employers.
Cisco IP MPLS Solution for Mobile Operators
Helps mobile operators lower the cost of operating existing circuit and packet networks. It also facilitates rapid service creation & deployment.
Cisco Services for Service Providers
Design, implementation,
and optimization services for mobile applications.
Additional Resources
White Papers
Apple iPhone 2.0 VPN Connectivity to Cisco Adaptive
Security Appliances (ASA)
Cisco
Content Services Gateway
Cisco
Content Services Gateway Release 2 (CSG2) Performance Test Results
News
Apple introduces the iPhone 3G with Cisco IPsec VPN
for encrypted access to corporate networks
Openet
and Cisco help service providers perform real-time content service delivery
and charging
